Reimagining AI Real Estate Analytics
Helping envision the future of a real estate startup during a housing boom
Helping envision the future of a real estate startup during a housing boom
We were asked by our client to help reimagine their existing software from both a UX and UI standpoint. They asked for several options and recomendations for improvements.
UX & UI Designer
I preformed an audit of the existing app looking for opportunities to improve the UX and UI. I took notes and compared patterns I found in the app to patterns seen elsewhere in the wild and best practices.
Before creating any frames in Figma, I spent time organizing my thoughts and drawing wireframes to help me solidify the concepts I wanted to develope further.
To test design patterns and ideas before investing lots of time we created lofi prototypes to test with internal stakeholders.
These cards were designed to control map overlays that help the user visualize things like where and how fast land is developing and how it’s predicted to develope in the future.
This card was designed as a tool to help users make adjustments to the zoning distribution of a selection of parcels and see how those changes affect key indicators.
Complex tables were the backbone of the orginal app. We wanted to make these tables more accessible and customizable for the user. This settings modal was made to accomplish that goal.
While struggling to understand the existing app due to unfamiliar jargon, we came up with the idea of including a glossary of terms accessible from any page on the app.
One of the experiences that we wanted to optimize for was finding parcels of land. These pages show some of my explorative work.
One of most difficult tasks I had was organizing all the data associated with a selection of parcels. These pages show explorations in dense data organization.
As a part of the exploration work we did, I created a list of suggested color and typography styles. The colors were carefully chosen to follow industry conventions for zone types and bring a more vibrant feel to the UI.
